As HD Iskender, we took the first step of our taste journey in 1995. In this special journey, we combined the inspiration from our millennia-old culinary culture with our mastery and smiling service approach. As the first brand to offer the traditional Iskender flavor with an "restaurant" concept in shopping malls at affordable prices, we continue to serve. We continue our flavor adventure that we started in 1995, today, under Turkey's Largest Domestic Restaurant Chain HD Holding, we serve in more than 50 cities across Turkey, welcoming around 40 million guests annually in our nearly 300 restaurants.
In our meat processing factory, we offer our flavor difference by combining our high-quality meats and other food products prepared to high standards with the expertise of our masters who have 28 years of restaurant management culture. With the honor of being the champion in the "Restaurant" category of the 1st Brands Competition*, we combine our expertise in flavor with our fast service approach and service quality.
With our quality of service and advantageous prices in our widespread branches, we take pride in being able to offer the "most loved traditional Iskender flavor" to everyone, from all walks of life, with ease and confidence.
Thanks to our corporate power and values, as the leader of the sector, we continue our quality journey with our principle of "continuous improvement" to present the traditional Iskender flavor in the best possible way.
*HD Iskender has been selected as the 1st in the "Restaurant" category in the 1st Brands research conducted by the Shopping Mall Investors Association and Akadametre Research in 2017, 2018, 2019, and 2022.
HD Holding was established in Ankara in 1995; As one of the leaders in the QSR (Quick Service Restaurant) industry, it grows year by year with its brands HD İskender, HD Döner, Pidem and Makarnam. With its mission of being a leading company with a Great Place to Work certificate, it safely serves 40 million guests every year in nearly 300 restaurants in 50 provinces with more than 3,000 employees in Turkey and Azerbaijan.
Our Quality and Food Safety Policy, which all HD Holding brands are committed to comply with;
- To produce safe food and to protect the health of our guests,
- To comply with the legal regulations, Food Safety Management Systems standards and Halal production obligations regarding our products and business,
- To produce products from healthy meats obtained from animals slaughtered in accordance with Islamic rules, under the supervision of Veterinarians and Food Engineers, in hygienic environments where Halal Food requirements and legal regulations are met,
- To prevent environmental pollution, reduce waste at the source, and promote recycling wherever possible,
- To organize training sessions for our personnel's continuous development and to increase awareness of Quality and Food Safety,
- To continuously improve and enhance our performance in line with the goals of our company,
- To ensure the protection of our business, employees, brands, and customers within the scope of "Food and Occupational Safety."